Businesses that would like to add that element to their marketing materials
- Wants to look a bit more professional
- Has competitors offering a similar product or service so they want something that customers might remember them by
Logos are a way to get people to connect with your brand
Thinking of selling your business one day or need to raise funds from investors. A logo, as part of your branding, helps convey the idea of what makes you unique and makes it easier for others to remember your business.